About Us

You see, it isn’t just a bit of land that provides the delicious coffee we grow; it is the unique environment of Kona that infuses a richness in every bean. Mauna Loa, the largest active volcano in the world, is known for its rich volcanic soil. Farming is a noble effort, intertwining people’s lives with the land to form a bond unlike any other. Work and reward go hand in hand when it comes to farming. It is one of the vocations that we deeply respect because successful crops depend on courage, planning, learning, dedication and a lot of cooperation from mother nature. 

Many years ago, Cancino Family Farm began by focusing on small, underperforming farms helping them reach their full potential. We grew, farm after farm, by replanting, practicing good management, diversifying our farming methods, and protecting the environment. Rather than taxing the land to produce the maximum by chemicals and mechanical equipment, our approach is to help the ecology flourish while still producing higher yields. We have grown to over 350 acres under cultivation and continue to assist other farms to achieve the same success. In this way, we also help grow a community. Our approach reflects family values: when the community prospers, this is a benefit to all families. 

An important aspect of Kona coffee quality is the harvesting and processing of the beans. During the coffee harvest our pickers hand select the ripest and reddest coffee cherries. Each evening we pulp the cherry and lay the parchment on our dying platforms. A few days drying under Hawaii’s tropical sunshine ensures a naturally flavorful cup of coffee. Our state-of-the-art dry mill quickly turns the parchment into quality green beans. We roast them in small batches to ensure the freshest and highest quality cup.